Barton Technology awards PR account to Midlands based tech shop
~ IT support business seeks to communicate its customer understanding ~
IT support and business telephone specialist Barton Technology has awarded its PR account to Stafford based technology PR
agency Stone Junction, following a competitive pitch process. Stone
Junction will be providing Barton Technology with media relations and
social media broadcast services from May 1, 2011.Established in April 2000, Barton Technology is a privately owned company with a quality driven, thorough and proven approach to IT consultancy. From its Sutton headquarters, the company supports customers in the construction, not for profit, retail, finance, legal and insurance SME sectors, with a particular focus on companies in London, Surrey and Kent.
Following a number of significant client wins, the management team at Barton Technology chose to appoint its first PR agency and put together a shortlist including several agencies from the PR Week technology top 150. The decision to award the account to Stone Junction was founded on the relationship forged between the two companies during the pitch process.
“We work to maintain the closest possible relationships with our customers to ensure that we have the very best understanding of their needs,” explained Dominic Jones, managing director and founder of Barton Technology. “Our teams of expert IT support consultants and engineers constantly strive to keep their knowledge at the cutting edge of the industry. By doing so we are able to stay ahead of less progressive IT support firms, which is no mean feat in our constantly changing industry.
“However, we recognise that for a business to grow continually it takes more than expertise, it also requires effective management of your reputation. We have enlisted Stone Junction to help us send the right message to our clients, business partners and prospective customers. We are confident that profile is in good hands,” concluded Jones.
“It’s particularly satisfying that we won this account in a competitive pitch against some heavyweight opposition,” explained Richard Stone, managing director of Stone Junction. “I’m always pleased when clients take a serious and considered look at the market before making a decision.”
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