National shortlist for Stafford PR agency
1st April, 2018
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Technical PR agency, Stone Junction, has been shortlisted for best Science Technology Engineering and Maths (STEM) Campaign at the CIPR Excellence Awards 2018. The shortlist recognises the agency’s work with FTSE 250 listed engineering company, Renishaw. Stone Junction, a Stafford-based company, is the only agency in the Midlands to be recognised on the 2018 shortlist.
The awards, hosted by the Chartered Institute of Public Relations (CIPR), are the most prestigious celebration of the achievements of the PR industry in the UK. In 2018, only four Midlands-based organisations have made the shortlist. The winners will be announced on June 6, 2018, at the Artillery Garden at the HAC in London.
This year marks Stone Junction’s first appearance in the national CIPR Award shortlist, following its successes at the regional Midlands PRide Awards and the Public Relations Consultancy Association (PRCA) Midlands DARE Awards in 2016 and 2017. The company is shortlisted alongside Engineering UK, The Institution of Engineering and Technology (IET), Rackspace and EDF Energy.
“Obtaining an Excellence Award shortlist is no easy feat,” explained Richard Stone, managing director of Stone Junction. “This is reflected in the standard of the competition; we are competing against some of the largest engineering organisations in the UK, on behalf of a client, Renishaw, that holds a unique position in British industry.
“An increasing number of large organisations are approaching us due to the scale we are now able to bring to our campaigns,” continued Stone. “We have been delivering a high level of service to our clients for a long time, but our increasing credentials mean that more and more large companies are trusting us to deliver results and change their customer’s minds.”
Stone Junction’s campaign with Renishaw, Not just the poor relative, focussed on increased brand awareness, raising the profile of the company’s apprenticeships and improving the perception of the company as an employer. The campaign achieved national, local and trade media coverage to reinforce the company’s core messages to key stakeholders.