ADVERT CALENDAR: CAN PR PROFESSIONALS LEARN ANYTHING FROM CHRISTMAS ADVERTISING?
Ever wondered if there is more to a Christmas advert than a vocal tearjerker and a pudding-burning dragon? Stone Junction discusses what PR techniques they think B2B businesses could learn from Christmas advertising.
How IOS 14 will impact your business
Apple's IOS14 update has significantly impacted the ability to target consumers using ad campaigns. Find out how you can manage the update.read article
Making the engineering shift
With Sandvik Coromant being such a huge global presence, Stone Junction set out to promote Sandvik's range of products and services on a global scale.read article
The digital age of construction
Exclusive UK distributor of Caterpillar equipment, Finning UK and Ireland enlisted the help of technical PR agency, Stone Junction to humanise its brand character. With Finning’s head offices being closed in 2020, Stone Junction had to find alternative ways of generating coverage for the company.read article
Gearing up for red tape
In 2021, hazardous area motors became apart of the European Commission's eco-design regulations. WEG hired Stone Junction with the hope of becoming a trusted supplier of compliant motors and an authoratitive industry voice.read article
How to become a millionaire
Have you ever wondered what compound interest and PR have in common. No, neither have I. But, according to Richard Stone, it's a fair old bit.read article
Maori bites dog
Maori Bites Dog is a prime example of how soft news that reports the unexpected and obscure is more likely to gain popularity.read article
DO I NEED A DATA PROTECTION LICENSE?
It's a common client question, 'do I need a data protection licence?' The answer is yes, sadly, but there is plenty of good news too.read article
LIGHTS, CAMERA, CONFERENCE CALL
Want to achieve the perfect video meeting? Stone Junction are about to shine a little light on the subject... literally.read article