The Junction Box

Taste the rainbow, what’s the worst that could happen? For everything else, there is Mastercard. Getting the balance right and making your a...

Voice search is not a fad. By 2020, 50 per cent of all online searches will use  voice. Yet, why is it that 62 per cent of marketers have ...

The Walt Disney Company reportedly spent over $2.6 billion on advertising in 2017, the year it released Star Wars: The Last Jedi, Coco an...

There is a runaway trolley hurtling down a railway track. On the track ahead, five people are tied up and another is tied up on the side tra...

Set in a world where your every interaction is rated, Nosedive was a chilling episode of Black Mirror. The main character, Lacie, becomes so...

Everyone knows PR is just spin, propaganda and the odd champagne brunch with journalists. Right? Well, maybe there is a bit more to it th...

So, your organisation has forked out for a spot at a trade show, you’ve prepared your event survival kit and you’re ready to return with a ...

You’ve probably heard of the old adage, “What gets measured gets managed”. However, it was recently found that 33 per cent of PR and communications people in the UK do not have a framework in place to evaluate their work. So, how can communicators measure their activities?

If you’re from the UK, you’ll probably think of malted milk drink Horlicks as a relaxing beverage before bed. However, if you’re from Ind...

When a monkey stole a photographer’s camera to take a selfie, the photographer in question never imagined he would end up at the centre of a...

Watching Kenyan runner, Eliud Kipchoge, win this year's London Marathon wouldn't be the same if he was the only runner in the race....

This week, retail giant Sainsbury’s made headlines, not just for its £12billion planned merger with Asda, but for a rather amusing video ...