The Junction Box

The customer is always right, right? To prove it a famous UK bank once founded its entire marketing campaign on the fact that it liked to sa...

A client recently recommended an up to date book about search engine optimisation that I thought I would pass on to all of you. It’s called ...

You've probably heard me preaching from my pedastal on about supporting the UK trade press before. Normally, I'm suggesting you eith...

Following a conversation with a client a couple of days ago, in which we discussed the fundamentals of on-page SEO for technical companies ,..

Earlier this month, an email was leaked from David Sharpe, the vice-president of Island Records. In this email, Sharpe appeared to criticise...

While it may not be current news, the YouTube vs. Viacom battle deserves explaining, particularly its effect on the PR industry . The batt...

Many of you will have heard on the news about the Afgan War Diary and its release to the public. What you may not have heard is the name of ...

Following YouTube’s example and using it as inspiration for future projects Earlier this week, Google owned site YouTube began its Life i...

As many of you will know from the warning I gave a couple of months back, The Times’ and The Sunday Times’ Web sites are now behind a payw...

Already this week, I’ve looked at generating inbound links using technical PR and generating inbound links using Blogging. Today I’m going ...

Yesterday I promised to devote the week to discussing ways to develop inbound links using different marketing tactics. For those of you who ...