The Junction Box

In a week that has seen Gordon Brown travel to Buckingham Palace to ask the Queen to dissolve parliament in preparation for a general electi...

If, like both George Bernard Shaw and I, you often find that your letters are too long because you don’t have time to write short ones, then...

Technical PR agency, Stone Junction, has announced a new contract with JBE Tjeman Plc to promote the company’s friendly bomb technology, set...

A lank, rangy cowboy is standing in the centre of a typical Wild West street, hand on hips, facing down his nemesis. The fate of the town st...

An interesting article on this morning’s Biz Community details a case of greenwash levelled at electronics giant Samsung. For those of you ...

Last week mentioned that I would be devoting these Wednesday columns to YouTube optimisation as part of an industrial PR campaign because I...

Those of you who haven’t been living as hermits for the last month will know that Facebook overtook Google as the most visited site on the I...

Yesterday I briefly mentioned using the concept of a cornerstone message as part of planned engineering PR campaign. A cornerstone can help...

I once managed a survey of visitors to a major UK engineering trade show, which asked them what their favourite engineering magazine was and...

A great article on design in this morning’s Guardian begins with this quote from American advertising prophet Earnest Elmo Calkins; “Goods ...

Launching a white paper, guide or e-book has long been considered a crucial part of a technical PR campaign. Furthermore, the methodology f...