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Measuring customer satisfaction can be a difficult task for large companies. However, bigger firms do have the advantage of being able to us...
I was recently interviewed by a marketing magazine on the subject of e-mail marketing. I thought you might like to read my replies to their ...
The search environment seems to have changed enormously in the last month. First, as mentioned in last month’s newsletter, Google has re-wri...
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It seems that Google's Web SPAM team is sick and tired of Googlebombs, the practice of linking an unflattering phrase to a person's ...
The PR landscape has changed. Once upon a time, all you had to do to get coverage for a technology product was write a press re...
Online game Second Life has taken on significance in the French presidential election following an increase in use for business and politica...
A jolly interesting assessment of the state of evaluation in the PR industry In King Lear, the eponymous central ch...
Richard Stone, managing director of StoneJunction, a PR and strategic communications agency, hardly ever meets any rock stars...
I shall begin this Blog entry by saying that I am really looking for your advice and thoughts on business plans and their value – so please ...
We like interesting stuff here at Stone Junction, particularly when it’s pertinent to marketing technology or engineering technology. Not su...
Welcome to PRefect theatre. The scene opens in a University where the students are studying the impact of Social Networking Web sites on the...
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